Aim

To create CGI content that doesn’t just showcase the product—but builds a world around it. The goal was to entertain, engage, and keep the brand top of mind through storytelling that’s as imaginative as it is impactful.

Brief:
Drools wanted videos to promote their products—but not the generic, one-shot-on-repeat kind. They were looking for high-quality, concept-driven content that could build brand recall and set them apart in a space where most pet brands play it safe. Every video needed to be visually rich, emotionally fun, and creatively consistent with their brand personality.

Our Take:
We took the CGI brief and gave it a personality. For Drools, every frame is crafted with intention, turning product moments into playful, memorable stories. From scripting to final render, we’ve handled every CGI video the brand has put out. At the heart of it all is The Adventures of Aaryan—a high-energy, animated series where the dog’s obsession with Drools becomes the star of the show. These aren’t just product demos—they’re bite-sized blockbusters. Cinematic, charming, and concept-driven, each video is designed to entertain while building lasting brand recall.
Because for us, CGI isn’t just about how it looks—it’s about how long it stays with you.